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M-Pesa success sets pace for mobile money uptake

Published on June 20, 2016

The tremendous success of M-Pesa in Kenya is influencing consumers and businesses in other African countries to adopt mobile money, a survey has said.

The study titled Mobile Payment Transaction Market, which looks at the text-based payment mode, Near Field Communication (NFC) and web-based payments, says Kenya’s M-Pesa is popular since any rudimentary GSM phone on the Safaricom network can register for it.

The report prepared by US-based market intelligence and consulting firm Future Market Insights (FMI) said adoption of the money transfer service in Africa will ensure the continent maintains its number one position in terms of value. Read more. Source | Daily Nation