Encouraging Rwandans to consume locally-produced goods as well as putting in place strategies that boost people’s purchasing power are crucial in attracting more foreign investors into the country.
According to Tatsuya Narahara, the director for Africa, Middle East and Asia at Mayekawa, a Japanese firm that manufactures construction and mining equipment, increasing local consumption is an essential ingredient that serves as an incentive to woo investors in any given country.
He, however, said boosting local consumption requires investing in the sectors that would help increase the per capita income and purchasing power. Rwanda has for the past two years been encouraging consumption of locally-produced goods under the Made-in-Rwanda campaign. Read more. Source | New Times