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Assessing specialty food companies for export readiness

Published on February 25, 2016

The Hub’s Trade Promotion and AGOA team has spent the month of February visiting manufacturing facilities across East Africa, including Madagascar and Mauritius, to assess the specialty food sector and discuss products and opportunities for U.S. market access. The assessment is part of the Hub's export promotion program. 

Unclear as to what constitutes a specialty food? Click here, the Hub's Specialty Food Advisor will explain.Screen_Shot_2016-02-26_at_10.40.40_AM.png

Promising export products from across East Africa include, specialty honey, vanilla, wild black pepper, and baobab. In most cases, production volumes are low but companies could still find success/value in the high-end U.S. market, which caters to high quality and small quantity. 

The Hub is working with promising companies to improve their manufacturing practices and market outreach, and will then introduce them to importers and buyers in the U.S.

Do you have a specialty food company, and are you based in Kenya? Contact us to see if there is still room in our March 1 Specialty Food Seminar at the Hub, in Nairobi.