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Women-run SMEs to gain from global online platform

Published on April 05, 2017

Women entrepreneurs in the country hope to access new markets following the launch of the local chapter of SheTrades last week.

Initiated by the International Trade Centre (ITC), SheTrades seeks to connect one million women entrepreneurs to markets around the world by 2020 through web and mobile application platforms that allow them to share information about their companies and gain visibility through expanded networks.

According to Vanessa Erogbogbo, head of women and Trade at ITC, there are two ways to access markets through the business initiative — online and offline. Read more. Source | East African