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USAID Hub supports Kenyan "origin trip" for direct coffee sales to the U.S.

Published on December 06, 2017

The USAID Hub supported six U.S. buyers and roasters to connect with 16 Kenyan coffee producers for potential trade of $225,000. The mission came a month after the Kenyan Agriculture and Food Authority – Coffee Directorate reported the U.S as the top buyer of Kenyan coffee, with KSh7bn purchase as a result of USAID Hub support at the Specialty Coffee Association of America (SCAA)-Global Specialty Coffee Expo in Seattle, Washington.

The November 30 – December 2 buyer's mission, conducted by Hub grantee African Fine Coffee Association, brought U.S buyers --  Yuni Coffee Company, Black Rifle Company, Genuine Origin, Good Folks Coffee, Emissary Sourcing LLC, Victoria Coffee and Yuni Coffee Company -- directly to Kenyan coffee fields to meet the producers, cup the latest harvest and forge trade relationships.  

I would like to thank USAID for the opportunity to “travel to origin” with AFCA. We had a remarkable trip. This was a once in a lifetime experience that will constantly bring to the table in my job as a coffee importer working directly with coffee roasters in the U.S,” said Richard Futrell.

Participating U.S. buyers also met with the Kenya Cooperative Coffee Exporters (KCCE), a coffee exporting organization that links smallholder Kenyan coffee producers with the international market. 

This trip was great. Everything on the Kenyan trip was very well organized and executed-spot on,” said Emissary Sourcing LLC.

Watch our video to understand why Kenyan coffee is so popular with U.S. buyers.